Before the Golden Arches set up shop in Anytown, U.S.A. and invaded lands afar, McDonald's was just a corner BBQ joint serving up burgers for 15 cents. Retro photos of the first McDonald's in San Bernardino, California from 1940 show the early days of the fast food joint that was a gathering place for Southern Californians looking for some simple All-American fare.The restaurant would go on to become the largest chain of hamburger fast food restaurants in the world - serving an estimated 68 million hungry people in 119 countries everyday.
Quaint: Before the Golden Arches set up shop in Anytown, U.S.A. and invaded lands afar, McDonald's was just a corner BBQ joint serving up burgers for 15 cents |
Popular: Southern Californians flocked to the burger joint to get a fast-food fix |
So, the men decided to pare down their offerings and their menu was slimmed down to only include those staples. The McDonalds also devised a more efficient modus operandi for their kitchen, setting up an assembly line to turn out burgers more quickly - dubbed the 'Speedee Service System.'The success of the California restaurant caught the attention of businessman Ray Kroc, who in the 1950s joined the brothers to develop the franchise arm of the business. Eventually Mr Kroc purchased the company from the McDonalds and took the helm at the fast food chain to turn it into the multibillion dollar empire that it is today.
Where it all began: The McDonalds devised a more efficient modus operandi for their kitchen, setting up an assembly line to turn out their burgers more quickly - dubbed the 'Speedee Service System'
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The price is right: The success of the California restaurant caught the attention of businessman Ray Kroc, who in the 1950s joined the brothers to develop the franchise arm of the business |
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